Pheasants Forever picks Marilyn Vetter of Wisconsin as president … – Milwaukee Journal Sentinel


Wisconsin resident and kennel owner Marilyn Vetter has been selected as the next president and CEO of Pheasants Forever and Quail Forever, the conservation group announced Monday.
Vetter, 55, of New Richmond will replace Howard Vincent upon his retirement next month. Vincent, a native of Duluth, Minnesota, who has worked full-time for PF since 1987 and served as CEO since 2000, announced his retirement last year.
Vetter was raised in a farming and hunting family in Anamoose, North Dakota, and earned a communications degree at the University of North Dakota before working in marketing, management and communications positions for companies in the pharmaceutical, biotechnology and health care industries.
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She has served as a member of the PF and QF national board of directors since 2015, most recently as vice chair, as well as on on the executive council of the North American Versatile Hunting Dog Association for more than two decades.
She and her husband, Clyde, own and operate a sporting dog kennel in New Richmond.
Vetter brings 25 years of strategic leadership, business management and volunteer experience to the position, according to PF and QF.
“Working alongside the stellar employees, dedicated volunteers and chapter members, and committed partners and sponsors is an honor few leaders get to experience,” Vetter said in a statement. “Pheasants Forever and Quail Forever are extraordinarily healthy organizations with a strong established vision. I’m eager to continue the critical work of the organization and am thrilled to be part of its dynamic future.”
Vetter was chosen through a national search initiated last March when Vincent announced his plan to retire.
“(Vetter) brings a unique set of skills, experiences and vision and has a firm grasp of the organization’s strengths and future opportunities,” Matt Kucharski, chairman of Pheasant Forever’s board of directors, said in a statement. “Her history as a dedicated volunteer, a lifelong bird dog lover and a wingshooter who is passionate about our habitat mission and long-term success will resonate with members, donors, conservation partners and staff in pheasant and quail country.”
Vetter, who is scheduled to join the organization Feb. 1, will become its third president and CEO.
Vetter will be the third CEO in the organization’s 40-year history. Jeff Finden led the organization from its 1982 founding until 2000 when he was succeeded by Vincent.
Vincent joined PF as a volunteer in 1984 and started full-time employment with the organization in 1987 as its first director of finance.
The organization has more than 425 employees and 400,000 members, supporters and partners, a $100 million annual budget and has helped preserve or restore more than 24 million acres of wildlife habitat, according to PF & QF data.
Vincent said the organization produced more acres of habitat and generated more dollars for conservation in 2021 than any other year in its history and was on track to break those marks in 2022.
“I’m extremely proud of the team we have in place to deliver this organization’s habitat mission,” Vincent said. “That’s a credit to every one of our employees, our national board of directors, this organization’s dedicated volunteers and our many partners. It’s now time to prepare for the next chapter.”
Vincent is scheduled to retire at the conclusion of the 2023 National Pheasant Fest & Quail Classic, set for Feb. 17-19 in Minneapolis.
The Wisconsin Department of Natural Resources is hosting Free Fishing Weekend Jan. 21-22 to share the fun and excitement of winter fishing. No fishing license or trout and salmon stamps are required to fish state waters where there is an open season. 
All other fishing regulations apply, such as limits on the number and size of fish anglers can keep or must release.
Some events are planned for Free Fishing Weekend; visit the DNR events webpage for details.

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